Juan Reaves,
Vice President
A Calling for Bar-B-Que & Catering in Dallas
Juan is the vice president of Smokey John’s, Inc. He first worked in the restaurant the summer before fourth grade and has been in and around the food service industry for most of his life.
Background & Education
Born and raised in Dallas, Juan attended Catholic elementary and high schools. He graduated from Bishop Dunne High School in 1989. He attended Southwestern University in Georgetown, TX and graduated with a Bachelor of Arts in Business and Communication in 1993.
Upon graduation, he pursued a career in sports marketing and media with Streetball Partners in Dallas, Texas; Geneva, Switzerland; and Rutherford, New Jersey. After about six years, he left Streetball for a brief stint at another event marketing firm in New Jersey.
A Passion for Providing Delicious Meals to Happy Customers
In 1999, Juan moved back to Dallas to work in the family business where he remained until 2006, leaving to pursue his own business ventures. In 2011, he re-joined his brother Brent at Smokey John’s, Inc. and helped build Smokey John’s into a thriving restaurant, catering, and concessions company. He completed the Small Business Administration's Emerging Leaders Program in 2016 and continues to help build the Smokey John’s brand.
Juan is married to Pauline, and they have two children, Joshua and Julia. When he has free time, he enjoys cooking, trying new restaurants, watching sports, and traveling with his family.